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IBTM Americas 2024 is the essential event for event planning professionals from Latin America and North America, taking place at Centro Citibanamex, Mexico City from August 21 – 22, 2024. This annual convention serves as a crucial hub for experts in corporate events, meetings, incentive travel, congresses, conventions, and exhibitions to exchange insights and collaborate. Attendees will experience a vibrant atmosphere filled with educational sessions, networking opportunities, and cutting-edge showcases highlighting the latest industry trends and technologies.

This year’s event is set to be more inclusive than ever, drawing a wide range of participants, including think tanks, travel influencers, industry leaders, MICE leaders, tour operators, travel and tourism professionals, Destination Management Companies, travel agents, travel technology companies, airline leaders, cruise companies, hotel industry stalwarts, travel consultants, and online travel agencies. This gathering of industry giants guarantees a rich exchange of ideas and innovative practices.

IBTM Americas 2023 drew a substantial crowd, showcasing impressive participation figures. The event saw approximately 2,300 attendees, highlighting its appeal within the industry. Additionally, around 926 exhibitors presented their products and services, demonstrating the event’s robust exhibitor presence. The event also planned to accommodate over 2,500 hosted buyers, fostering networking and business growth opportunities. These approximate figures underscore the prominence and significance of IBTM Americas 2023 in the meetings and events sector.

A standout feature of IBTM Americas 2024 is its dedicated focus on sustainable event practices. With environmental responsibility taking center stage, the event will offer workshops and discussions on eco-friendly solutions and sustainable event management. This initiative aims to equip professionals with the tools and knowledge to create impactful events while reducing their environmental footprint.

Speakers:

Abigail Rivera Ortiz

• Asesora destacada en innovación sostenible.
• Asesora de Sostenibilidad del Gran Premio de México y representa a México en Music Declares Emergency, impulsando la innovación.

Adela Micha

• Periodista mexicana presentada por Allenamenti Speakers.

Adriana Jiménez

• Clavadista de altura, coordinadora de clavados de altura para el Comité Estabilizador de World Aquatics.
• Primera mexicana en ganar dos medallas de plata en el Campeonato Mundial de Natación FINA en clavados de altura.

Alejandra Ríos

• CEO at Ambrosía and Shark at Shark Tank México presentado por Allenamenti Speakers.

AMDEMAC

• Asociación Mexicana de Destination Management Companies (DMC).

AMPROFEC

• Asociación Mexicana de Profesionales en Ferias, Exposiciones, Congresos y Convenciones.

Andrés “Piki” Martínez

• Fundador y presidente de Dr. Sonrisas A.C presentado por Allenamenti Speakers.

Berenice de los Santos Hipólito

• Emprendedora Social CoFundadora de Kakualab y apasionada por la educación e inclusión financiera.

Bruno Valera

• CEO y Fundador de Medikit.

Carlos Sánchez

• Economista especializado en finanzas sostenibles y financiamiento de infraestructura.
• Economista, Gerente Comercial, MÉXICO2.

Carolina Rocha

• Periodista presentado por Allenamenti Speakers.

Dr. Leonardo David Herrera Zuñiga

• Profesor Investigador adscrito a la UAM.
• Ingeniero Bioquímico, Biotecnólogo y Químico experto en diseño de fármacos in-silico.

Eduardo Chaillo, CMP, CMM, CITP

• Gerente Global para Latinoamérica en Maritz, Presidente de Global Meetings & Tourism Specialists.

ICCA

• International Congress and Convention Association.

Ja-Naé Duane

• 4X Entrepreneur; Innovator; Bestselling Author, presentado por Allenamenti Speakers.

Janet Ávila

• Licenciada en Administración Turística.
• Cuenta con un MBA y diplomados relacionados con Marketing, eventos, protocolo y productividad.

Javier Morodo

• Founder & Managing Partner en Revolution Capital presentado por Allenamenti Speakers.

Jeinny Solís Saucedo

• Permacultura en el Instituto de Investigaciones en Permacultura de Australia, con Geoff Lawton.
• Directora y fundadora de WCEco.

Juan Carlos Herrera

• Director La doble (LATAM Cicloturismo).
• Director Bicycle Mechanic Institute – Relaciones Publicas Gran Fondo Nairo Quintana – Speaker en alta gerencia.

Juan José Gómez

• Docente e investigador de la Red de Universidades Anáhuac y Coordinador de la Licenciatura en Dirección de Restaurantes.

Karitzin Palomino

• Coordinadora de Sustentabilidad para Natura México.

Karla Berman

• Shark en Shark Tank México y co host en el podcast Whitepaper 10, presentado por Allenamenti Speakers.

Leopoldo Gómez

• Periodista, analista y consultor en comunicación estratégica.

Luz María Zetina

• Actriz, conductora y ex-reina de belleza mexicana, presentado por Allenamenti Speakers.

María Teresa Zavala Alarcón

• Experta en liderazgo femenino, con una amplia trayectoria en el mundo empresarial.
• Formación en neurociencia y psicología organizacional, ha dedicado su carrera a investigar y promover el papel de las mujeres en el liderazgo.

Mariana Luján

• Fundadora y directora general de Bioproyecta (2013).
• Profesora de fisiología vegetal en la Facultad de Ciencias.

Mary Cueter

• Wedding planner.
• Considerada una de las principales Wedding planner preferidas de las celebridades y las socialités.

MBTA

• Mexico Business Travel Association.

MPI

• Meeting Professionals International.

Mtra. Alejandra Hernández Zita, CIS, SEPC

• Especialista en sustentabilidad para la industria de reuniones.

Norma Ronces

• Autora, Alquimista de eventos corporativos y potenciadora de meeting planners profesionales.
• Licenciada en Administración de Empresas Turísticas por la Escuela Internacional de Turismo.

PCMA

• Professional Convention Management Association.

Roberto Carpinteyro

• Director Creativo Polar Multimedia.
• Creativo y estratega especializado en campañas 360 y en la automatización de procesos para experiencias de usuario.

Tagrid Saker

• Miembro ABC internacional, Miembro IADWP, Miembro Asoflor Panamá.

Tico Perezgrovas

• Psicólogo, escritor, speaker, podcaster, TOP VOICE 2020 y TOP 5 RRHH 2023, presentado por Allenamenti Speakers.

Verenize Domínguez

• CEO de Factor Meetings.
• Gerente Administrativa de PCO Meetings México.

Veronica Foster

• Association of Bridal Consultants Master Wedding Planner.
• Vice presidenta y directora de ABC USA para liderar a ABC.

Vidal López Jacobo “Vidalito”

What is a Hosted Buyer?

A Hosted Buyer is a crucial decision-maker responsible for organizing high-level events and meetings across the globe. These professionals attend IBTM Americas to find inspiration and explore efficient, profitable business opportunities for their organizations.

Why Become a Hosted Buyer?

Joining the Hosted Buyer program at IBTM Americas ensures you have scheduled appointments that cater to your business and budget needs. This platform offers you and your organization the chance to engage in successful, time-efficient meetings.

Benefits of Being a Hosted Buyer

• Business Appointment Program: Get a personalized agenda with suppliers that match your interests.
• Fam Trips: Participate in exclusive familiarization trips to discover unique destinations for your future events.
• Covered Travel Expenses: Enjoy complimentary flights, transfers, accommodation, and meals (including breakfast and lunch).
• Exclusive Access: Utilize a special area on the exhibition floor to conduct your business or relax.
• Conference Program Access: Attend a variety of insightful sessions and presentations.

How to Qualify

To qualify as a Hosted Buyer, IBTM evaluate the following criteria:

• Your reasons for attending as a Hosted Buyer.
• Your purchasing or decision-making authority.
• The number of international meetings/events you organize annually.
• Your annual budget for meetings/events.
• Your appointment fulfillment in previous editions you attended.

Schedule Overview:

Wednesday/August 21

08:30

• 3 sessions:
• AMDEMAC Knowledge Day
  • Time: 08:30 – 11:00
  • Stage: Inspiration Stage
  • Organizer: AMDEMAC (Mexican Association of Destination Management Companies)
• Dreams are Not Fulfilled, They Are Built
  • Time: 08:30 – 09:50
  • Stage: Encore Stage
  • Speaker: Andrés “Piki” Martínez
• MBTA Knowledge Day
  • Time: 08:30 – 13:00
  • Stage: Mind Up Stage
  • Organizer: MBTA (Mexico Business Travel Association)

09:00

• Challenges in Organizing a Global Sports Event
• Time: 09:00 – 09:50
• Stage: IBTM Americas Stage
• Speaker: Juan Carlos Herrera

10:00

• 2 sessions:
• Breaking Paradigms
  • Time: 10:00 – 10:50
  • Stage: IBTM Americas Stage
  • Speaker: Vidal López Jacobo
• Find Your Purpose, Define Your Course
  • Time: 10:00 – 10:50
  • Stage: Encore Stage
  • Speaker: Tico Perez Grovas

11:00

• 2 sessions:
• Fear, My Best Ally
  • Time: 11:00 – 11:50
  • Stage: IBTM Americas Stage
  • Speaker: Adriana Jiménez
• You Are the Story You Tell Yourself
  • Time: 11:00 – 11:50
  • Stage: Encore Stage
  • Speaker: Luz María Zetina

14:00

• 2 sessions:
• Business Panel Presented by Allenamenti Speakers
  • Time: 14:00 – 14:50
  • Stage: IBTM Americas Stage
  • Speakers: Alejandra Ríos, Javier Morodo, Karla Berman
• Earth Element Showroom – EcoVibes: Exploring Sustainable Experiences
  • Time: 14:00 – 14:50
  • Stage: Encore Stage
  • Speakers: Mariana Luján, Berenice de los Santos Hipólito

15:00

• Water Element Conference – The Great Prize for Water: Sustainability in Formula 1
• Time: 15:00 – 15:50
• Stage: Encore Stage
• Speakers: Jeinny Solis Saucedo, Abigail Rivera Ortiz

16:00

• 2 sessions:
• Conference Presented by Allenamenti
  • Time: 16:00 – 16:50
  • Stage: IBTM Americas Stage
  • Speaker: Leopoldo Gómez
• Neutralize Your Event: Discover the Power of Carbon Offsets
  • Time: 16:00 – 16:30
  • Stage: Encore Stage
  • Speakers: Carlos Sánchez, Mtra. Alejandra Hernández Zita

16:40

• Igniting the Flame of Inspiration with Natura
• Time: 16:40 – 17:30
• Stage: Encore Stage
• Speaker: Karitzin Palomino

16:50

• Book Presentation by Norma Ronces
• Time: 16:50 – 17:30
• Stage: IBTM Americas Stage
• Speakers: Norma Ronces, Eduardo Chaillo, Verenize Domínguez

Thursday/August 22

08:30 – 3 Sessions

AI Revolution in the Pharmaceutical Industry: Innovation in Drug Development

• Time: 08:30 – 09:20
• Stage: IBTM Americas Stage
• Details: AI is transforming the pharmaceutical industry by expediting drug development, improving validation of therapeutic targets, and enhancing the efficiency of the healthcare ecosystem. The session will discuss AI-assisted drug development and the challenges of business-university partnerships.
• Speaker: Dr. Leonardo Herrera, Biochemical Engineer, Biotechnologist, and Chemist, Research Professor at UAM

MPI Knowledge Day

• Time: 08:30 – 12:40
• Stage: Inspiration Stage
• Details: MPI will present a unique agenda within the framework of IBTM 2024.

The DNA of the Mexican: The Algorithm That Unites Us

• Time: 08:30 – 09:50
• Stage: Encore Stage
• Details: This conference explores the contribution of Carolina Rocha to the IBTM Americas program.
• Speaker: Carolina Rocha, Journalist, presented by Allenamenti Speakers

09:30

Unlocking Efficiency: The Impact of Electronic Prescriptions in Healthcare

• Time: 09:30 – 10:20
• Stage: IBTM Americas Stage
• Details: The electronic prescription streamlines the process, enhances accuracy, and improves patient safety.
• Speaker: Bruno Valera, General Director Medikit

10:00 – 2 Sessions

Project Spark Workshop

• Time: 10:00 – 12:00
• Stage: Mind Up Stage
• Details: AI to promote innovation in event professionals.
• Speaker: PCMA, Professional Convention Management Association

The International View of the Wedding Business

• Time: 10:00 – 10:20
• Stage: Encore Stage
• Details: This talk will address the role of the ABC Association in the international market.
• Speaker: Veronica Foster, Master Wedding Planner, ABC

10:20

Building the Business of Romance with Lego

• Time: 10:20 – 11:00
• Stage: Encore Stage
• Details: Using the Lego Serious Play methodology to enhance the competitive advantage of Romance Tourism services.
• Speaker: Juan José Gómez, Educator and Researcher, Anáhuac University Network

10:30

Neuroscience in Female Leadership

• Time: 10:30 – 11:20
• Stage: IBTM Americas Stage
• Details: Integrating neuroscience concepts with leadership practices to improve effectiveness and influence.
• Speaker: María Teresa Zavala Alarcón, Expert in transforming Enterprises

11:00

Glamor Within Romance

• Time: 11:00 – 11:40
• Stage: Encore Stage
• Details: Advice on essential aspects of weddings, highlighting Cartagena as a top wedding destination.
• Speaker: Mary Cueter, Top Wedding Planner

11:30

The Impact of Artificial Intelligence on Event Planning and Execution

• Time: 11:30 – 12:20
• Stage: IBTM Americas Stage
• Details: Exploring how AI transforms event planning and execution with real-world applications.
• Speaker: Roberto Carpinteyro, Creative Director Polar Multimedia

12:30

The Magic of Arab Weddings

• Time: 12:30 – 13:10
• Stage: Encore Stage
• Details: Discover the unique aspects of Arab weddings.
• Speaker: Tagrid Saker, Panamanian-Colombian-Lebanese entrepreneur

13:00

The Systems of the Future with A.I.

• Time: 13:00 – 13:50
• Stage: IBTM Americas Stage
• Details: Ja-Naé Duane discusses the future of AI systems.
• Speaker: Ja-Naé Duane, 4X Entrepreneur, Innovator, Bestselling Author

13:10

Efficiency in Romance = Happy Planners!!

• Time: 13:10 – 13:50
• Stage: Encore Stage
• Details: Creating company dashboards to optimize coordinators’ schedules.
• Speaker: Janet Ávila, Graduate in Tourism Administration

14:00 – 2 Sessions

Adela, En Chinga, En Chinga, En Chinga

• Time: 14:00 – 14:50
• Stage: IBTM Americas Stage
• Details: Contribution of Adela Micha to IBTM Americas.
• Speaker: Adela Micha, Mexican journalist

AMPROFEC Knowledge

• Time: 14:00 – 17:00
• Stage: Encore Stage
• Details: AMPROFEC presents a unique agenda within IBTM 2024.
• Speaker: AMPROFEC, Mexican Association of Professionals in Fairs, Exhibitions, Congresses, and Conventions

15:00

ICCA Knowledge Day

• Time: 15:00 – 15:50
• Stage: IBTM Americas Stage
• Details: ICCA presents a unique agenda within IBTM 2024.
• Speaker: ICCA, International Congress and Convention Association

16:00

Students – Young Leaders

• Time: 16:00 – 18:00
• Stage: IBTM Americas Stage
• Details: PCMA presents a forum focused on young leaders in the industry.
• Speaker: PCMA, Professional Convention Management Association

Discover Unmatched Business Opportunities at IBTM Americas

Engage with IBTM Americas, the leading platform designed to help you build strong business relationships, drive sales, and enhance your brand’s visibility. This prestigious event brings together professionals from the meetings and events industry, offering a unique opportunity to connect with key decision-makers and influencers.

Maximize Your Brand’s Impact

At IBTM Americas, you can showcase your products and services to a diverse audience, ensuring your brand stands out in a competitive market. Participate in interactive sessions, attend insightful workshops, and network with industry leaders to gain valuable insights and strategies for business growth.

A Hub for Innovation and Collaboration

IBTM Americas is not just about networking; it’s a hub for innovation and collaboration. With a wide array of exhibitors and attendees from various sectors, the event fosters an environment where creative ideas and partnerships thrive. By attending, you can stay ahead of industry trends, discover new technologies, and explore innovative solutions that can propel your business forward.

Strengthen Your Market Position

Participating in IBTM Americas allows you to reinforce your market position and demonstrate your commitment to excellence. The event provides a platform to engage with potential clients, partners, and suppliers, creating a ripple effect that can lead to long-term business success.

Visitors and Hosted Buyers Represent:

• Travel Agencies
• Corporate Entities
• Destination Management Companies (DMC)
• Associations
• Incentive Agencies
• Professional Conference Organizers (PCO)
• Meeting Planners
• Event Agencies

Who Will We Connect You With?

Hosted Buyer
A pre-selected buyer who manages their appointment schedule through a centralized platform.

TAP Buyer
Top Attendee Planner (TAP) is a pre-qualified buyer without a fixed appointment schedule, supported by our team for spontaneous meetings with exhibitors.

Visitor
An attendee without an appointment schedule, seeking new ideas and suppliers for their projects.

Geographical Areas Represented

• Mexico
• North America
• Central America
• Latin America
• Europe

Industries Represented

• Pharmaceutical
• Financial
• Technological
• Consumer Goods
• Energy
• Automotive
• Healthcare
• Construction
• Sports

Celebrate 15 Years of IBTM Americas

For 15 years, IBTM platform has connected event and meeting professionals with industry vendors. Join us for two days of high-level educational programs, top-quality suppliers, and cutting-edge technological innovations. More importantly, seize the opportunity to make meaningful and strategic connections.

Event Details:

• Dates: August 21st – 22nd
• Location: Centro Citibanamex

Beware of Fraudulent Offers and Emails

Exhibitors have reported receiving fraudulent offers for visitor databases. The email list of [Show Name] attendees is not for sale. RX does not sell or rent attendee lists.

If you receive such emails, please notify us via the contact information on our website. Do not interact with offers from non-corporate domains like Gmail, Yahoo, or Outlook, or from the following companies:

• International Fairs Directory (Inter-Fairs.com)
• Expo Guide
• FairGuide.com
• ConstructDataVerlag.com
• MarketingInfoZone.com
• ZoomAppend.com
• DataMarketMedia.com
• WisdomTargets.com
• WWTechData.com

For calls or emails claiming to be from RX, verify the identity of the sender. Do not follow prompts or click on links. Verify that emails are from rxglobal.com. When in doubt, contact us through the number on our show website. Your security is our priority.

Join the Experience

If you an organizer of business, sports, or social events looking to create the most innovative experiences for your customers? This event is tailored for you, offering unique learning and networking opportunities in a dynamic environment.

Whether you’re in sales, marketing, public relations, human resources, purchasing, production, or another field, IBTM Americas is an event you can’t miss!

What Vendors Will You Find?

Explore a variety of event suppliers offering the best in quality and innovation, including:

• Destinations with event infrastructure
• Specialized agencies
• Event production services
• Event technology
• Transportation
• Travel services
• Venues