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ONYX Hospitality Group, a leading hospitality provider in the Asia-Pacific region, proudly participated in a series of ‘Destination Representation’ events across the UK in July 2024. The aim of these events was to strengthen and expand the participation of the travel industry in different regions of the UK through exhibitions. ONYX’s diverse portfolio for a wide audience.

Held in Wetherby and Aylesbury, these industry gatherings featured networking opportunities, presentations and quizzes with attractive prizes. Organized by Destination Representation, the market leader in UK travel industry event management, the events aimed to connect agents with a wide range of travel suppliers specializing in global holidays, particularly long-haul destinations.

These events provided an ideal platform for ONYX Hospitality Group to establish key relationships in the travel trade and educate agents about its wide range of hotels and resorts including Amari, OZO, Shama and Oriental Residences.

ONYX’s participation focuses on equipping agents with extensive knowledge of its properties’ unique features and offerings, ensuring they are well-prepared to inspire and facilitate holiday bookings for their clients.

Attending agents, all qualified long-haul travel vendors, represent companies such as Born 2 Travel, Designer Travel, Spa Travel, Arundel Travel and Travel Counsellors. They had the opportunity to engage directly with Andrea Hogg, Global Sales Director for UK & Ireland at ONYX Hospitality Group, and gain an in-depth insight into ONYX’s properties.

“The ‘Destination Representation’ series of long distance events was a huge success. I was thrilled to network with key players in the UK travel industry and had the opportunity to make new connections across regions. Andrea Hogg said. “It was wonderful to meet dedicated travel agents who are passionate about promoting long-haul travel. The enthusiasm and interest shown in our properties was truly inspiring. These interactions will undoubtedly help increase our visibility in the UK market and strengthen our relationships with valued partners. The feedback we received was very positive, and I am excited about the potential collaborations that will come out of these events.

The UK market continues to be crucial for ONYX Hospitality Group, which saw a 47% increase in UK room night sales and a 63% increase in revenue in the first half of the year compared to the previous year. The outlook for the rest of the year is equally promising. These impressive figures underscore the growing appeal of ONYX Hospitality Group properties and their dedication to providing exceptional guest experiences. ONYX Hospitality Group looks forward to building on this success through continued collaboration with the UK travel industry.

ONYX Hospitality Group has a strong reputation in the UK market, known for its high-end, welcoming city hotels and beach resorts that attract families, couples, friends, multi-generational groups and the LGBTQIA+ community. Popular destinations among UK tourists include Amari Bangkok, Amari Phuket, Amari Koh Samui, Amari Vogue Krabi, Amari Pattaya, Ozo Chaweng Samui, Ozo Phuket and Ozo North Pattaya.

With ambitious growth plans, ONYX aims to cross 50 properties by 2025 and reach 70 by 2028. Recent additions to their portfolio include Shama Suas’ Johor Bahru (Malaysia), Shama Hub Metro South Hong Kong and Shama Hub Qiantang Hangzhou. Upcoming openings include Amari Vientiane in Laos and Amari Colombo in Sri Lanka, which will open in Q4 2024.